EXPERTISE
Motion Design
Branding
Creative Direction
This project was a collaboration with Best Iweanya, a talented brand designer and strategist. Spot is a lifestyle brand based in Lagos, and our goal was to shape and develop its unique identity. My focus on this project was animation direction, creating all the animations that helped amplify the brand's voice and bring its vision to life.
As a lifestyle brand, the animations needed to capture the brand's playful tone while maintaining a sense of sophistication.